• 50%Pipeline
    conversion rate
  • £1000Annually
    per client

CKS Accountancy was 30 years old on 1st December 2012. The practice was set up by Roger Smith, who was later joined by Andrew Clarke and David Kitchiner. Clarke Kitchiner Smith was quite a mouthful and so CKS was used.

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Challenge Icon

The Challenge

Before we came across Beanstalk we had been looking around for a telemarketing company to outsource our lead generation for sales leads to, for some time. From day one they understood our needs and took a real interest in our services which set them above all the other telemarketing companies we had spoken to before.

Our objective from using telemarketing companies is pretty straightforward: to grow through adding new clients.

My accountancy practice has consistently grown through building personal relationships and providing a prompt, practical and professional approach. I’ve heard mixed views on telemarketing companies so it was really important to me that I found someone that I trusted and would act professionally on our behalf.

Solution Icon

The Solution

Beanstalk took the time to establish the type of lead I want and to discuss with me how they could successfully market my business to potential clients. We considered several telemarketing companies before deciding to use Beanstalk, as they came across as very professional.

Beanstalk help to promote me to new clients and they are very much an extension of my business, providing well qualified sales leads for me to convert into new customers.

Their approach to potential clients gives the impression that they are the marketing arm of my business rather than calls from an indifferent third party!

I’m kept informed of how they’re progressing and the sales leads I receive are from exactly the type of businesses I want as customers. Most communications are initially by email, with full details of the leads, which is the most suitable medium for me. We also have regular follow up telephone calls to discuss progress.

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Lead Generation Campaign Results

They arrange confirmed appointments with about 2% of the businesses they contact for me with about 50% conversion/pipeline clients at an average annual fee of £1,000 per client.

Quote Icon

What CKS Say About Beanstalk

Beanstalk took the time to establish the type of lead I want and to discuss with me how they could successfully market my business to potential clients. We considered several telemarketing companies before deciding to use Beanstalk, as they came across as very professional.

Beanstalk help to promote me to new clients and they are very much an extension of my business, providing well qualified sales leads for me to convert into new customers.

Their approach to potential clients gives the impression that they are the marketing arm of my business rather than calls from an indifferent third party!

I’m kept informed of how they’re progressing and the sales leads I receive are from exactly the type of businesses I want as customers. Most communications are initially by email, with full details of the leads, which is the most suitable medium for me. We also have regular follow up telephone calls to discuss progress.

They arrange confirmed appointments with about 2% of the businesses they contact for me with about 50% conversion/pipeline clients at an average annual fee of £1,000 per client.

I plan to use Beanstalk again and would recommend them to other firms looking at telemarketing companies for lead generation.

Partner, CKS Accountants, Essex

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